Hawi Demissie Tiyo

Africa’s agricultural sector remains heavily dependent on raw commodity exports, with value addition accounting for just 10-15% of total exports. This limits the continent’s ability to fully benefit from global and regional markets for processed goods. Despite decades of efforts to improve subsistence farming, food systems and livelihoods have seen little transformation.

This panel will explore how demand-driven value addition, branding, and storytelling—supported by the right investments and ecosystem partnerships—can drive sector growth, enhance food security, and unlock economic potential. Panelists from across the value chain will discuss key gaps, opportunities, and actionable pathways to create and capture value in Africa’s agricultural ecosystem.

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